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Experience & Expertise

What is your management team’s depth of industry understanding? (Please Select One)
- The deeper the understanding of an industry and a problem, the more valuable you are - .• Average Master’s degree in industry related field.• Average three years of relevant industry experience.• Average PhD in subject.• Average seven years of relevant experience.

What is the strength of your management team’s external network? (Please Select One)
- When the experience and expertise of you and your team fall short, it’s good to know that you have a network to pull you up -• < 500+ LinkedIn and/or 2,000+ Twitter followers, and/or designation as a Non-profit/Meetup organizational leader.• 2+ industry experts as formal advisors/board members.• Top 5 incubator graduate, and/or achieved 3x your goal via crowdfunding.• Management team are awarded leaders in the industry.

What is your target market’s annual spend on the problem you are solving? (Please Select One) - A large market increases your chances of an exit (IPO, acquisition) and sustainability of your business -• <$500M• $500M - $1B• $1B - $5B• $5B

What is the structure of the market? (Please Select One)
- Most successful consumer products are sold to a large number of homogeneous users. Markets that are more heterogeneous require a higher level of customization and investment -• Niche• Oligopoly• Many Heterogeneous customers / clients• Many homogeneous customers / clients

How is your traction? (Please Select One)
- Net customer growth is among the strongest signals of a promising early-stage company -• No customers yet.• Sporadic customer/client growth/it’s too soon to tell.• Strong growth in the first few months, but our growth has slowed down.• Six months of month-over-month growth, and the growth pace is accelerating.

What is your partnership status? (Please Select One)
- Getting your product to the end payer can be difficult. If you can engineer a scalable process, you will reduce a potential investor’s risk -• Submitted > 100 for collaboration, with some response for additional information.• Working on a handful of statements of work.• Have a number of signed partnership agreements.• Have multiple signed exclusive R&D, licensing, or supply chain partnership agreements.

How far have you developed your idea? (Please Select One)
- A working prototype substantially decreases production risk, but nothing says “product-market fit” more than revenue -• In development• Pre-revenue, working prototype, being tested by potential customers.• Sporadic revenue.• Recurring revenue and / or profits

How much time have you spent on the business? (Please Select One)
- The time spent on your business should include the time you spent moonlighting for the business, and/or working on the business during your PhD days -• < 500 Hours• 500 – 2,000 Hours• 2,000 – 4,000 Hours• < 4,000 Hours

How much money have you in the business? (Please Select One)
- Capture the true costs, including the hours that have gone into the business -• < $25K• $25k - $250K• $250K - $1M• >$1M

Which of these competitive advantages have you received? (Please Select One)
- The more difficult it is to replicate your business, the more attractive your business is to investors -• Better design / niche focus / better pricing.• Better product offering.• Better core technology.• Proven network effect.

Company Summary

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Management Team

Customer Problems

Products & Services

Target Market

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Customer Segments

Sales & Marketing Strategy

Competitors

Competitive Advantage

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